Friday, March 6, 2009

What will you be spending money on three months from now?

What will you be spending money on three months from now? How about six months, or even a year down the road? Will you pop for those $75 tickets to see one of your favorite performers in concert, or dinner and a Broadway show? will I? Chances are neither one of us know answers to these questions. We are currently in the thick if of programming our schedule for the 2009-2010 season, which entails booking shows, setting ticket prices etc. for events as far away as May 2010. Normally we can predict with a fair degree of accuracy what the market will bear, but “normally” has gone out the window. The good news is, that in spite of the uncertainty, we forge ahead. Will we make concessions and adjustments based on the economy, of course, but compare next season to this one, and all that have come before, and you will see the same broad variety of quality shows that the Theatre is known for. We all know what predictions are worth these days, but here’s one thing for certain, three months, six months or a year from now, we’ll be here. Hope you will be too.

The State Theatre is located at 15 Livingston Avenue in New Brunswick, NJ. For information or to purchase tickets call 732-246-SHOW(7469) or visit http://www.statetheatrenj.org/.

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